Client · Rexanna's Foundation
Rexanna's
Foundation for
Fighting Lung Cancer
A full digital presence — built with purpose, designed with heart.
The Work & The Why
Rexanna's Foundation for Fighting Lung Cancer is an Austin-based nonprofit dedicated to funding research, raising awareness, and providing compassionate support to patients and families. Their mission demanded a digital presence worthy of the lives it represents.
Madre Luna Designs has thoughtfully designed and developed a fully customized twelve-page website, currently in its draft phase. These draft versions have been carefully structured with attention to user experience, visual consistency, and the overall mission of the organization. Each page serves as a working foundation, allowing for ongoing refinement, content alignment, and collaborative feedback to ensure that every element is intentional and fully aligned before moving into final production.
Teal and gold on a cream canvas — clinical clarity softened by warmth. Every color, every curve chosen to say: you are not alone in this fight.
Every Page, Every Story
The front door to the foundation — a full-scroll experience anchored by a hero slider, mission statistics, the founder's story, active researcher cards highlighting MD Anderson grantees, donation interface, get-involved section, event promotion, and newsletter signup. The complete foundation in one page.
The heart of the foundation — the story of Rexanna Hawkins, the people who carry her mission forward, and the board members who give their time and passion to this cause.
Showcasing the foundation's commitment to funding cutting-edge lung cancer research — featuring grantee profiles, funding statistics, and the science that saves lives.
From the annual Carr-Jacobi Classic golf tournament to galas and awareness campaigns — the Events page promotes the foundation's signature fundraisers with registration links, event details, and vibrant promotional banners. The GolfStatus integration keeps tournament signups live and accessible.
Named honoree cards celebrating the 2025 MD Anderson grantees — each with real portrait photography, institution, and research focus. A tribute as much as a showcase.
Celebrating individuals and organizations who have shown extraordinary commitment to fighting lung cancer — honoring courage, compassion, and leadership in the community.
A donation-first experience connecting supporters to WooCommerce giving options — general donations, Project Hope, and event-specific campaigns — with raffle details and legacy giving information.
Client · Rexanna's Foundation
A deeply personal page dedicated to Sandy Sledge — Vice President and founding board member who passed in January 2023. Her story, her friendship with Rexanna, the Rally Card program she championed, the three pillars of hope she embodied. Built with care, because some pages are more than pages.
The handwritten encouragement program at the core of Sandy's Project Hope — enrollment flows for patients, caregivers, and volunteer writers, with program structure and the human story behind every card.
Real words from patients, caregivers, volunteers, and advocates — the human proof of impact that no statistic can fully capture. Stories of the difference the foundation makes.
Investing in the next generation of researchers and advocates — scholarship program details, eligibility, past recipients, and the application process for students committed to the fight against lung cancer.
A clean, welcoming point of entry for supporters, media, partners, and potential volunteers — with clear pathways to the right person and an invitation to join the mission.